Companies undertake digital transformation to reap maximum benefit from technology (Big Data, AI, IoT, etc.) and tech industry approaches (Design Thinking, Agility, etc.) in order to boost performance. Digital transformation yields rapid and significant results in customer and market understanding, improved working practices, team and partner productivity, and business development.
Most companies are engaged in one or more digital transformation programmes.What about your company?
With its extensive functional know-how, close co-operation with digital ecosystem partners, and extensive experience with the Renault-Nissan Mitsubishi Alliance, Renault-Nissan Consulting is ideally placed to help you get the best out of your digital transformation. Support covers 5 key points:
> Design of innovative products and services, through idea generation and team engagement workshops.
> Organization of work spaces and efficient collaborative systems (such as Start-up & Digital Workplace).
> Team productivity improvements through automation of repetitive tasks.
> Focus on key data, through data visualization and big data techniques.
> Strong user buy-in through design of a customer-focused experience and wide-scale rollout of engaging solutions.
Some tips and examples
Projects conducted with customers implementing digital strategies have revealed a number of stumbling blocks to be avoided for a company to achieve lasting results.
Here are some examples: Rapid implementation of proof of concept (POC) without in-depth identification of customers’ needs; Recruitment of highly specialized profiles (data scientists, senior agile coaches, digital officers, etc.) without understanding of the challenges facing the company; Meetings with start-ups without a clear strategy; Development of applications not fit for purpose because they were not designed on the basis of prior user input; Unwarranted use of digital jargon.